A luxury ocean view shows the promise of an effective hospitality content writer

Top 5 Ways a Hospitality Content Writer Helps Your Website!

5 Reasons to Choose a Hospitality Content Writer Pro

As a hospitality business owner, one of your primary goals is to attract more guests and keep them coming back for more. The goal is to make every customer feel special, so they happily recommend your establishment and return for future visits.

The key to achieving this is a great hospitality content writer, who can write your website content in a way that really speaks to your customers. Unfortunately, many owners still struggle with writing for the web and how best to get their websites seen on Google Search and Maps. Why? Because writing content for hospitality businesses isn’t as straightforward as it may seem.

With our latest blog resource, the team at Content Source aims to demystify the process of creating unique articles for hotels and other hospitality businesses. We’ll also look into how to help you find the right writer for your brand’s unique voice. We hope that by the end of this blog, you will have a better understanding of what makes an outstanding hospitality content writing service shine!

What are Hospitality Content Writing Services?

Travel writing concept shown by man at airport with laptop: image by Andrea Piacquadio on Pexels

A hospitality writer is responsible for writing web copy related to hotels, travel, and other interests related to the industry. The role includes crafting website copywriting, composing social media posts, and even guiding email marketing and newsletter campaigns. A hospitality writer must know the language of hospitality as well as the language of organic search and can help you outsource your writing needs to optimal effect.

This means your chosen writer should understand the industry terminology and topics related to it, as well as Google and SEO fundamentals for success.

What Makes a Hospitality Content Writer a Pro?

Our Content Source team has several writers who possess a deep understanding of hospitality topics and trends and know how to craft content that speaks to hospitality professionals and customers. A professional hospitality content writing service should bring in more business and enhance your reputation and revenue, otherwise, what’s the point?

What Types of Hospitality Content Are There?

There are a variety of types of writing that a freelancer or content writer service can create for your brand or business. Each type has its own unique set of challenges and opportunities. A content writer can craft articles and copy for hotel and lodging services to spec for your needs. At Content Source, we even offer helpful SEO and web design auditing.

From blog posts and recipes to menus, reviews, guides, and descriptions of attractions, activities, events, videos, and other media, we will meet and exceed your expectations. Other options include insightful newsletters to keep your loyal audience engaged and social media posts that burnish your brand and reputation.

5 Reasons to Choose a Hospitality Content Writer Pro

Reason to choose professional hospitality content writing services: image by Christina Morillo on Pexels

A hospitality content writer service can offer services including engaging with the online community on various social media platforms, crafting copy across various marketing channels, and even email marketing campaign mapping.

1) Better blogs and web copy

A content writer pro can help act as a blog writing service and web copy that will engage your audience. We understand the nuances of writing for the hospitality industry and can craft content that resonates with your guests.

2) Topics that translate into traffic

Our writers will become an essential part of your overall digital marketing strategy. By creating engaging content such as locally relevant blog posts, eBooks, and social media content, a content writer can build a strong online presence that attracts more traffic to your website or social media pages.

3) We work well across hospitality businesses

A content writer is a professional who writes articles, blogs, and other content with a focus on a specific topic or category. We can work across different industries and sectors to provide expert knowledge and perspective on various topics.

From things to keep in mind when writing for a travel blog, to full-scale resort line topic clusters, we will help guide you to success!

4) Attract more guests with engaging copy written for SEO

Hospitality content writers are experts in creating engaging content that can help increase bookings and attract more guests. We are well-versed in writing about the services and amenities provided by a particular property, as well as about the local culture and history, of destinations inside the United States and globally. Our team is also capable of writing about the community and how the hotel or resort can support it.

5) Drive return stays and enhance brand loyalty

Our writers can help you drive return visits to your business by crafting unique and engaging copy that will encourage customers to come back time and again. By keeping engagement high, you build a strong and loyal customer base, which in turn helps drive revenue for your business over time.

What are the Costs of Hiring a Pro Hospitality Content Writer?

Hospitality writing service concept with image from Unsplash

At Content Source the answer regarding costs for hiring our writer services is always simple and straightforward, we always offer flat rate pricing per word, with discounts available depending on the monthly volume needed.

Schedule a Consultation and Get a Writing Sample Now!

Though hospitality content writing is a relatively new concept, it’s one that’s here to stay. If you want your hotel to outshine the competition and offer your guests an even better experience, it’s time to invest in expert content marketing services.

To learn more about working with a pro hospitality content writer, contact us to schedule a consultation today!