A luxury ocean view shows the promise of an effective hospitality content writer

Choosing a Hospitality Content Writer

Why Choose Content Source for Hospitality Writing?

You already know the reason you have found our page. As a hospitality business, one of your primary goals is to attract more guests and keep them coming back for more, time and again So, what is our answer to this age-old quandary, and the best way to make sure this ambition happens, quarter after quarter?

At Content Source, we feel the path to sustainable success is to make every customer feel a sense of belonging, and of all their needs being met. If a skilled hospitality content writer achieves these ambitions, guests will be eager to recommend your establishment, not to mention return for future visits.

But despite its simplicity, each person (and group of people) has their own specific needs. So how can you speak to those guests that matter to you most?

With our latest blog resource, Content Source aims to demystify the process of creating unique articles for travel agencies, hotels, and other hospitality businesses. We hope that by the end of this blog, you will have a better understanding of what makes an outstanding hospitality content writing service shine!

What are Hospitality Content Writing Services?

Travel writing concept shown by man at airport with laptop: image by Andrea Piacquadio on Pexels

At the core of their duties, a hospitality writer is responsible for writing engaging web copy related to hotels, travel, and other interests related to the industry. The role can encompass website copywriting, composing social media posts, and even guiding email marketing and newsletter campaigns.

Many emerging topics also center around hospitality technology, certainly regarding cleaning during COVID, and increasingly around supportive services. With AI-assisted tech integrating into the hospitality sector in many ways, this will only grow over the coming months and years.

Speaking the Language of Both Guests and Ownership

Unfortunately, many owners still struggle with writing for the web and even how best to get their websites seen on Google Search and Maps. Why? Because writing content for hospitality businesses isn’t as straightforward as it may seem.

A hospitality writer must know the language of hospitality and the travel industry as well as the language of organic search. This means your chosen writer should understand the industry terminology and topics related to it, as well as Google and SEO fundamentals for success. At Content Source, we live in both worlds.

What Makes a Hospitality Content Writer a Pro?

A man with a pen reflecting on writing shows the concept of professional hospitality writing from Content Source

Our Content Source team possesses a deep understanding of hospitality topics and trends and knows how to craft content that speaks to hospitality professionals, travelers, and customers. A professional hospitality content writing service should bring in more business and enhance your reputation and revenue.

When you bring on your team, we will work with your in-house marketing staff to produce compelling, consistent work.

What Types of Hospitality Content Are There?

There are a variety of types of writing that our freelancer content writer service can create for your brand or business. Each type has its own unique set of challenges and opportunities. Our content creation process will craft articles and copy for travel companies, hotels, and lodging services to spec.

At Content Source, we even offer helpful SEO and web design auditing, alongside clever copy, for smaller brands without a dedicated promotional team.

From blog posts and recipes to menus, reviews, guides, and descriptions of attractions, activities, events, brochures, videos, and other media, we will meet and exceed your expectations.

Other options include insightful newsletters to keep your loyal audience engaged and social media posts that burnish your brand and reputation across the most popular platforms with the right types of travel content suited to each.

Take a deep breath, we’ve got you.

5 Reasons to Choose Our Hospitality Content Writer Pros

Reason to choose professional hospitality content writing services: image by Christina Morillo on Pexels

While we’ve also got the white papers to back up our results, below are five more reasons to choose Content Source as your hospitality and hotel writer, for projects of all kinds!

1) Better blogs and web copy

Our content writer pros can help act as a blog writing service and produce website content that will engage your target audience, no matter the segment. We understand the nuances of writing for the hospitality industry, even on the most niche topics, and will craft content that resonates with your potential guests, and helps cultivate a loyal following for your entire brand!

2) Topics that translate into traffic

Our writers will become an essential part of your overall digital marketing strategy. By creating engaging content such as locally relevant blog posts, eBooks, and social media content, Content Source can build a strong online presence that attracts more traffic to your website or social media pages.

3) We work well across hospitality businesses

Hotel copywriting concept pic shown by bell at the front desk

We offer professional writers who author articles, blogs, and other content with a focus and expertise on a specific topic or category. We can work across different industries and sectors to provide expert knowledge and perspective on various topics.

From things to keep in mind when writing for a travel blog, to writing about conferences for meeting planners, to full-scale resort line topic clusters for travel providers, we will help guide you to success!

4) Attract more guests with engaging copy written for SEO

Our hospitality content writers are experts in creating engaging content that can help increase bookings and attract more guests.

We are well-versed in writing about the services and amenities provided by a particular property, as well as about the local culture and history, of destinations inside the United States and other destinations globally.

5) Drive return stays and enhance brand loyalty

Our hospitality content writing will help drive return visits to your business by crafting unique and engaging copy, with a distinct voice that will encourage customers to come back time and again.

By keeping engagement high, our expert freelance writers build a strong and loyal customer base, which in turn helps drive revenue for your business over time.

What are the Costs of Hiring a Pro Hospitality Content Writer?

Hospitality writing service concept with image from Unsplash

At Content Source the answer regarding costs for hiring our writer services is always simple and straightforward, we always offer flat rate pricing per word, with discounts available depending on the monthly volume needed.

Schedule a Consultation and Get a Writing Sample Now!

Though hospitality content writing is an age-old concept, it is also always evolving and, at Content Source, improving. If you want your hotel brand, local boutique B & B, or national chain to outshine the competition and properly prepare your guests for an amazing experience, it’s time to invest in our expert content marketing services.

To learn more about working with a pro hospitality content writer at Content Source, contact us to schedule a complimentary consultation today!